Apple iPhone Pocket

iPhone Pocket: Inside the Apple X Issey Miyake Collaboration

If fashion and tech had a love child, it might just be the new iPhone Pocket — the result of a surprising (but somehow very Apple) collaboration between Apple and Japanese design legend Issey Miyake. It’s minimal, sculptural, soft… and yes, people are calling it a “knitted sock cross-body.” But dig a little deeper and you’ll see why this piece is more than just a novelty: it’s a wearable statement.

What Is the Apple iPhone Pocket?

Apple iPhone Pocket
apple.com/sg

The iPhone Pocket isn’t your typical phone case — it functions more like a soft, wearable sleeve. Crafted from a single piece of 3D-knitted fabric, the design draws inspiration from Issey Miyake’s iconic “a piece of cloth” philosophy. Its flexible, ribbed knit hugs your iPhone securely, yet it also expands enough to stash small essentials like AirPods, keys, or even a lip balm. When the material stretches, you can subtly make out the shape of your phone inside, adding a playful, tactile charm. As for styling, it’s surprisingly adaptable: carry it by the strap, loop it onto your bag, or wear it across your body depending on which model you pick.


How Much Does the iPhone Pocket Cost?

The iPhone Pocket comes as a limited-edition drop, and its color lineup depends on the style you pick. The short-strap version is offered in vibrant shades like lemon, mandarin, purple, pink, peacock, sapphire, cinnamon, and classic black. Meanwhile, the long-strap option is more curated, available only in sapphire, cinnamon, and black.

Here’s the breakdown of the price:

  • Short-strap version (handheld, or tie-on): S$219 locally.
  • Long-strap version (cross-body): S$329.

For U.S. customers, the pricing is US$149.95 for short and US$229.95 for long.


Where to Buy the iPhone Pocket ?

The new release iPhone Pocket is available at selected Apple stores — but you can still snag one if you’re quick (it is a limited-edition release, after all).

  • Online: Apple’s own website (e.g., apple.com/sg for Singapore)
  • Physical Stores: Select Apple Stores worldwide. For Singapore, it is available at Apple Orchard Road.
  • Other locations: only ten flagship Apple Stores worldwide are stocking this collaboration, spanning cities like Paris, Tokyo, Milan, London, New York, Hong Kong, and Shanghai.

Just a heads-up: demand is intense, and units are already selling out both online and in-store.


Is It Worth the Hype?

For style-conscious Apple lovers, the iPhone Pocket goes far beyond basic functionality — it’s a true fashion statement. Think of it as wearable design, paying homage to Issey Miyake’s legacy while redefining the way we carry our everyday tech.

If you enjoy limited-edition collaborations and appreciate sleek, minimalist design (even at a premium price), this piece will likely speak to you. But if you need tough protection or just want an affordable phone strap, this isn’t the accessory you’re looking for.

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