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New York designer Betsey Johnson started her label in 1978. Her commitment to remain true to her one-of-a-kind vision has afforded continued success in the clothing fashion industry for over 30 years. Starting in 2004, the Betsey Johnson label expanded as a lifestyle brand with the introduction of intimates, handbags and leather goods, footwear, watches, jewelry, eyewear, swimwear, leg wear, outerwear, luggage and fragrance. Today there are over sixty-five Betsey Johnson stores worldwide as well as an established wholesale business in the US and international markets.